Multi-branding, cross-promoting and so many other techniques are out there and the world is waaaay smaller to many of us than it was before. So, my laughter was more about the prospect of gaining new people to deal with than running after someone who believes they've arrived and have cornered the market on making themselves known in the industry.
Developing a following through social networking and so many other ways is here and it is definitely growing because even the "BIG DAWGS" are doing it. Remember folks, it's our industry and no one can take it from us! Let us know what you're doing to make it happen FOR YOU!
Until Next Time,