Tuesday, May 12, 2009

College Market Grind

Good Day Everyone!
I have been getting alot of inquiries in my office about the college market so I decided that no better time than the present to write this since the colleges are due to close for the semester in the next few days.
First off, the college market is by far are the most diverse of any that I have had the opportunity to work with. They represent the most diverse population of 18-21 year olds who come from various states and countries that we can tap into at any given time. College students are generally loyal to the people that come and visit who also put on a GREAT show. The best part about this market is that those who become your fan do not necessarily live in the town or state that the school is in and will often take your music back to their hometown and share it!
This market is quite inexpensive and could reap huge returns over the long haul because if you continue to play at the same schools.....First year students become second year students and so forth and so on. So, your following gets familiar over the years and you have an opportunity to gain new followers.
Now, wouldn't you like to add these folks to your marketing plan and get going on that circuit? Let us know!

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